Mia Becar

My name is
CREATIVE & SOCIAL MEDIA
Services: Concept Creation, Casting, Direction, Production, Assets Delivery, Social Media, Editorial Planning & Creation
Date: January 2020

My Name is...

Given that every shoe collection is named after bold & feminine woman names, the “My name is” campaign includes a set of short videos for each collection and women’s personalities.

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Mia becar VIDEO BLOCK 2 ALLEGRAMia becar VIDEO BLOCK 2 ALLEGRA

Alongside the production of the collection-themed videos, a series of lifestyle photos were produced that aligned with the tone of voice and mood of the “My name is” campaign.

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