Zegna
Private Airports
OOH MEDIA PLANNING & EXECUTION
Services: OOH Media Planning & Buying, OOH Strategy Development
Date: August 2025
On the occasion of the Oasi Lino campaign and the launch of Mocassin - the new signature loafer of the ZEGNA house - the worlds of travel and style converged across some of the most exclusive private airports around the globe.
From Basel and Nice to London Luton and Miami Opa-locka, the campaign brought ZEGNA’s vision of modern elegance to life, offering travelers an unexpected encounter with refined luxury before their journey even began.
Through striking OOH formats and immersive displays, the campaign elevated the airport experience beyond function, transforming terminals into a stage where craftsmanship, innovation, and sustainability converge.
The presence of Oasi Lino within such prestigious international hubs reflects ZEGNA’s commitment to reimagining luxury in harmony with the rhythm of contemporary travel.
